"A fox knows many things, but a hedgehog one important thing." - Archilochus
There are two types of thinkers in this world, or at least that was the belief until Isaiah Berlin came along. His 1953 essay "The Fox and the Hedgehog" build on a previous notion that all thinkers can be categorized into two sorts: hedgehogs, who see the world through one single view - like Plato, Nietzsche, Proust and Dante; and foxes, who pull from a multitude of experiences and reject that one idea defines their world - Shakespeare, Aristotle, and Herodotus are a few examples.
This simplified view, Berlin goes on to explain, is dangerous for a modern world with examples of thinkers who use both characteristics of the fox and the hedgehog to succeed. Berlin explains that choosing to be just one or the other can lead to failure, and in order to succeed, we need to be able to shift between the fox and hedgehog. Hence, the notion of the hedgefox was created - someone that can be a fox when required, or a hedgehog if the situation requires.
We see this in business with the growth of agile project management - and its iterative approach to managing projects - the focus is now on continuous releases and incorporating customer feedback as we go. We thought this was a fitting name for our consulting group!
HedgeFox Group brings experience across a range of industries - with projects in payments, banking, software, ecommerce, and digital marketing - and knowledge of global marketplaces, including Vancouver, Sydney, and Cape Town. Be sure to contact us for your next project for a consultation, and sign-up to our newsletter to keep in the loop!
Comentários